MORE ABOUT ME 

RUBÉN MUÑOZ LORA

Digital Marketing and Graphic Design professional

I studied Advertising and Public Relations because I love the creative world and communication. Later I became more interested in the technical side of advertising, which leads me to go on to study Graphic Design. This provided me with all the tools with which I could develop all ideas.

Throughout my career, in addition to my work in the world of advertising design and corporate identity, my work experience has been focused on Digital Marketing, which is why I completed a Postgraduate Degree in Advertising, Marketing and Social networks to enhance my expertise in the field.

I consider myself a multidisciplinary person, with experience in the graphic world, development of marketing strategies and management of social networks.

EDUCATION

GRADUATE CERTIFICATE IN MARKETING, ADVERTISING AND SOCIAL MEDIA (PGCert)

ENEB – Escuela de Negocios Europea de Barcelona (European Business School of Barcelona), 2017

FIVE-YEARS DEGREE IN ADVERTISING AND PUBLIC RELATIONS

University of Seville, 2007 – 2014

CERTIFICATE OF HIGHER EDUCATION GRAPHIC DESIGN

School of Arts and Craft of Seville, 2009 – 2011

 

PROFESSIONAL EXPERIENCE

HEAD OF MARKETING

World Choice Education

Bournemouth, Jul. 2016 – Jul. 2017

-Creation and deployment of creative marketing and communication actions, both in social networks and online advertising via Google Adwords.

-Creation of graphic advertising for the promotion of English courses, internships and volunteering in the UK and Spain.

-Content management for social networks, corporate web and weekly blog.

-Email marketing campaigns.

-Analysis of the marketing results obtained through Google Analytics.

-Elaboration of elements of corporate identity such as internal documents, brochures or the design of window vinyl of the office.

 

HEAD OF MARKETING

Casadella Real Estate

Madrid, Sep. 2015 – Jun. 2016

-Development of the marketing plan for the opening of the company: Establishment of business objectives, analysis in the area and competition.

-Management of social networks for the promotion of the new office.

Realisation of all corporate visual identity: design of office facade, stationery, business cards or internal documents.

 

COMMUNICATION ASSISTANT

Renault

Seville, Aug. 2013 – Feb. 2014

Professional practice in the Department of Communication of the Renault gearbox Factory of Seville.

-Collaboration in the organization of internal events and high-profile visits.

-Development of internal communication actions such as acts of recognition or awards ceremony.

-Management of meetings and phone calls to departments.

-Design of weekly document for employees with information about the factory.

Realisation of posters and brochures about events and promotions.

-Design of tarpaulins at the entrance of the factory as outdoor advertising.

-Creation of corporate graphic elements: cards, invitations or prizes.

-Preparation of the audiovisual technical equipment in meetings and presentations of the heads of department.

-Taking photos at events and meetings.

 

FREELANCE GRAPHIC DESIGNER

Seville Guitar Festival

Seville, Sep. 2013 – Nov. 2013

Development of promotional elements for the IV edition of this event: Design of festival booklet, roll up, brochures and design of the prizes.

 

PROJECTS

ART DIRECTOR

Puestapunto Agency

Seville, Sep. 2012 – May. 2013

Coordination of the creative team. Realization of the graphic elements of the agency and the subsequent application to the project, with Cruzcampo company as the client. The project formed part of the 18th edition of the advertising creativity session “De la clase a la cuenta” (“From class to account”) of the Faculty of Communication at the University of Seville.

MULTIMEDIA DESIGN

  • Illustrator 100%
  • Photoshop 90%
  • Indesign 100%
  • Premier Pro 50%

WEB DEVELOPMENT

  • WordPress CMS 80%
  • SEO 60%
  • SEM – Google Adwords 60%
  • Google Analytics 80%
  • HTML 50%
  • CSS 50%
  • Mailchimp 100%

SOCIAL MEDIA

  • Hootsuite 70%
  • Google Plus 80%
  • Facebook 100%
  • Instagram 100%
  • Twitter 100%